So unless you’ve been living under a rock for the last few years, you’ll know a thing or two about the emerging beauty bloggers and influencers whizzing around online. From makeup tips, skincare how-to’s, to advice and lifestyle inspiration, Team Internet are definitely a crowd you want to be keeping up with (forget the Kardashians!). So as we enter our second month since the launch of THE HERO PROJECT™, we wanted to pick out our favourite edits from a lovely bunch of blogging gals…


British Beauty Blogger

“As you’ll be aware, there has been so much new skin care recently that it’s getting harder for any brand to stand out from the crowd. I’m ashamed to say that I let my little box of The Hero Project products sit unopened for a while…in clear and simple packaging and designed to target specific issues rather than promising the world, both Glow Drops and Hyasoft are playing to the discerning skin care educated. We know, as consumers, what ingredients do in a way that we never did before, we’re savvier buyers and we have so much to choose from.” British Beauty Blogger


British beauty bloggers

London Beauty Queen


“I’m a huge fan of multi-tasking products, and those that can be ‘mixed and matched’ within an existing routine; The Hero Project has absolutely nailed the simplistic ‘back to basics’ skincare trend that’s set to be huge for the rest of 2016, while offering truly effective and pleasurable products. They’re suitable for every man and women, no matter their age or need, because they’re goodness in a bottle (or tube!) A lot of things come and go – but these will be taking pride of place on my dressing table for the foreseeable future, and definitely enter the hall of ‘products I recommend’ fame. London Beauty Queen.”

London Beauty Queen blog post

Thou Shalt Not Covet

Hyasoft is very similar to Indeed Labs Hydraluron Moisture Jelly and Pestle & Mortar’s Pure Hyaluronic Serum– so if you’re a fan of these products, you’ll definitely like this. It’s a clear, non greasy gel that instantly sinks into the skin – and I felt like my skin literally drank this stuff up! It’s suitable for all skin types, and very reasonably priced at £19 for 30ml.” Thou Shalt Not Covet.


thou shalt not covet



Beauty Rocks

“I really liked this as a day cream. The Hero Project suggests that if you like Indeed Labs Hydraluron™ Moisture Boosting Facial Serum, Clinique Moisture Surge Extended Thirst Relief or Skinceuticals Hydrating B5 gel you will love Hyasoft. And at a slice of the price it makes it an even better deal!” Beauty Rocks


Jamie Rockers blog



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